Marketing communications and strategy

Digital Marketing

Your website is a vital part of your shop front, the window through which your customers both current and potential will look.

A strategic approach shows you how to integrate content marketing into your website to create a powerful and low cost additional weapon in your armoury. Uploading thought leadership material or creating a blog can add content-rich and key-word focussed articles to your site on a regular basis - all of which will be crawled by search engines to add to your site’s visibility, search engine optimisation (SEO) performance, credibility and of course Google and other rankings.

Digital marketing